A Letter to the Butterfly Foundation

So, no reply from Lovable to my last letter pointing out the severe disjunction between their campaign and the aims of The Butterfly Foundation. Still, something occurred to me. Surely Butterfly must be concerned that Lovable are trading off their reputation in this way, while compromising it so severely? So I wrote to their CEO […]

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Lovable and False Messages About Body Image

Surprised to see that picture at the top of a blog post on this site? Good. It's meant to shock you. Read on… Melinda Tankard-Reist points us to a real example of terrible double standards…   According to its website, Australian underwear brand Lovable says it is “dedicated to changing the culture surrounding eating disorders and […]

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